Saturday, January 24, 2009

General Mills Issues Voluntary Recall of LÄRABAR and JamFrakas Peanut Butter Snack Bars

General Mills announced today a voluntary recall of LÄRABAR Peanut Butter Cookie flavor snack bars and JamFrakas Peanut Butter Blisscrisp flavor snack bars because peanut butter in the products was sourced from Peanut Corporation of America, and may be contaminated with salmonella.

No illnesses have been reported in connection with LÄRABAR or JamFrakas products, and no other types, varieties or flavors of LÄRABAR or JamFrakas products are being recalled.

No other General Mills products are involved or impacted.

Peanut butter produced by Peanut Corporation of America (PCA) has been implicated in an outbreak of salmonella. As the scope of the U.S. Food and Drug Administration (FDA) investigation into this outbreak expanded this weekend, Peanut Corporation of America expanded its recall to additional lot codes of peanut butter. PCA supplied peanut butter to one of General Mills' suppliers, including some lots that were part of the expanded recall, prompting General Mills to issue its own voluntary national Class I recall of the two LÄRABAR and JamFrakas products potentially involved.

LÄRABAR Peanut Butter Cookie flavor snack bars and JamFrakas Peanut Butter Blisscrisp flavor snack bars are distributed nationally under the LÄRABAR and JamFrakas brands, and are sold primarily as individual bars in grocery and specialty retail stores.

The specific products in this recall include:

LÄRABAR Peanut Butter Cookie Individual Bar UPC code number

54818-00014-7 Caddy (16-bar sleeve)
54818-00064-2 6-bar pack
93759-00298-8 6-bar, 6-pack case
93759-00299-5

UPC Case Code
54818-00085-7 JamFrakas Peanut Butter Blisscrisp snack bars


UPC code number Individual bar
93759-00212-4 Caddy (18-bar sleeve)
93759-00213-1

UPC Case Code
93759-00214-8

A combined 15,000 cases of product are involved. This includes all production of these two particular flavors, which were introduced in June.

The FDA has indicated that Peanut Corporation of America is the focus of an investigation into salmonella-related illnesses thought to be caused by tainted peanut butter. Salmonella is an organism that can cause serious and sometimes fatal infections, particularly in young children, the elderly, and persons with weakened immune systems. Healthy persons infected with salmonella often experience fever, diarrhea, nausea, vomiting and/or abdominal pain. For more information, visit the Centers for Disease Control and Prevention's Web site at http://www.cdc.gov.

Consumers who have products covered by this recall are urged to dispose of the product, and to contact LÄRABAR or JamFrakas for a full refund. Consumers with questions or concerns about the recall may call the toll-free hotline at 1-800-543-2147.

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